Stella was founded in 2020 by Ika van Wyk with the dream of offering a credible alternative to fine diamond jewellery without compromising on quality and durability.
Each year, more and more people in South Africa get married. With tough economic times and tight budgets, couples find themselves compromising on the engagement rings they buy by either buying it later in order to save longer, buying cheap alternatives that are of lower quality or buying smaller rings than what they were dreaming of.
"I just hated that young people still felt the pressure to spend enormous amounts of money on engagement rings, often putting themselves in debt or eating up their savings. There had to be a better way to get that Pinterest-worthy ring without getting into financial ruin."
Not wanting to compromise on quality, durability and aesthetics, Ika looked to moissanite gemstones and local artisan goldsmiths to create a new and inspiring fine jewellery range that will last a lifetime. Moissanites are really special gems, so anyone who isn’t so sure that diamonds are for them now have an alternative that is just as beautiful, durable and special...if not more so!
All Stella jewellery are very proudly and expertly made locally. We believe in the power of local talent and if you buy a Stella piece of fine jewellery you are supporting the local artisans and craftspeople who had a hand in making your beautiful pieces of jewellery.
What's in a name? - Shakespeare
“Stella” is not only a beautiful name, it is also the Latin word for “star”. Considering where moissanites originally come from (hint: it’s from a far away place), Stella is the perfect name for a company that sells the perfect gemstone.
Ika and the Stella team